Custom logo design for Australian small businesses. Built from scratch — not a template. Delivered with all the files you’ll ever need.
3
7-10d
100%
Unique concepts presented
Typical delivery time
You own the final design
Why it matters
Whether it’s on your Google Business Profile, a quote, your van, or your website — a strong logo signals that you’re serious. A weak one costs you trust before you’ve said a word.
First impressions are instant
People form an opinion about your business in 0.05 seconds. Your logo shapes that judgment before anything else.
Credibility signals trust
People form an opinion about your business in 0.05 seconds. Your logo shapes that judgment before anything else.
Consistency builds recognition
A logo that works across your website, socials, signage, and uniforms turns casual encounters into remembered brands.
Brand equity compounds
Businesses that invest in professional design see an average return of $20 for every $1 spent on brand identity.
Packages
Simple, transparent pricing
No hidden fees. No ongoing retainer. You pay once, you own the logo forever.
Starter
$397
A clean, professional logo for a business that’s getting started or needs a quick refresh. Everything you need to look credible from day one.
- 2 custom logo concepts
- 2 rounds of revisions
- Primary logo + horizontal variant
- PNG, JPG, PDF (print-ready)
- Light + dark background versions
- Colour codes (hex + CMYK)
Delivered in 5–7 business days
Business
$647
The complete logo package for a business that wants to look established and consistent across every touchpoint — digital and print.
- 3 custom logo concepts
- 3 rounds of revisions
- Full logo suite (primary, stacked, icon/submark)
- PNG, JPG, SVG, PDF, EPS (all 5 formats)
- Light + dark + transparent versions
- Colour palette + font selection
- 1-page brand style guide (PDF)
- Social media profile icon
Delivered in 7-10 business days
brand identity
$897
For businesses that want to show up consistently everywhere — a complete visual identity system your whole team can use.
- Everything in Business, plus:
- Competitor + moodboard research phase
- Full brand guidelines document
- Business card design
- Email signature design
- Social media banner set (3 platforms)
- 30-day post-delivery support
Delivered in 10-14 business days
Our process
Five clear steps from briefing to handover. You’re involved at every decision point — no surprises, no waiting in the dark.
1
Brief
You complete a short questionnaire about your business, industry, values, and style preferences. We learn what makes you different.
2
Research
We study your competitors and your audience, then create a moodboard showing the visual direction before design begins.
3
Concepts
We present 2–3 distinct logo concepts with rationale. Each one is custom — never a stock template or AI-generated asset.
4
Refine
You give feedback and we revise until it’s right. Clear rounds, clear timelines — you’ll never be left waiting for an update.
5
Handover
Final files delivered in all formats via a shared folder. Everything is labelled, organised, and ready to use immediately.
FAQs
Do I own the logo once it’s done?
Yes — 100%. Once the final payment is made and files are delivered, full copyright transfers to you. The logo is yours to use however you like, for as long as you like, with no ongoing fees or restrictions.
Will my logo be unique - or is it from a template?
Every logo we design is custom-built from scratch for your business. We don’t use stock icons, AI generators, or template libraries. Your logo will be unique to you — and we check for similar marks before finalising.
What formats will I receive?
Business and Brand Identity packages include all 5 major formats: PNG (web/social), JPG (general use), SVG (scalable web), PDF (print), and EPS (professional print/signage). The Starter package includes PNG, JPG, and PDF. All packages include light, dark, and transparent background versions.
I already have a logo - can you improve it?
Yes. We offer logo refresh and refinement as part of our design service. We’ll review your existing logo, understand what’s working and what isn’t, then modernise it while keeping the brand equity you’ve already built. Just mention this in your brief.
How many revisions do I get?
Starter includes 2 revision rounds, Business includes 3, and Brand Identity includes unlimited revisions within the project scope. In our experience, most clients are happy by round 2 — we present concepts that are closely aligned to your brief from the start, not generic options to whittle down.
Can I get a logo and a website from Rank Xpert?
Ready to get started?
Tell us about your business and we’ll recommend the right package. No hard sell — just an honest conversation.